Table of Contents
Unit 1 Happiness
Chapter 1: Can We Be Happier?
Reading: Why Are Your Happy?
Chapter 2: Into the Flow
Reading: Getting into the Flow
Chapter 3: Happiness in Bhutan
Reading: Gross National Happiness
Chapter 4: Strategy Practice
Unit 2 Mind
Chapter 5: What Are You Thinking?
Reading: When Did Humans Begin to Think?
Chapter 6: What Color Is Your Laugh?
Chapter 7: Did You Have Trouble Getting Up This Morning?
Reading: The Teenage Brain
Chapter 8: Strategy Practice
Unit 3 Design
Chapter 9: Science Fiction into Reality
Reading: Star Trek Technology
Chapter 10: How Choice Architects Can Help You!
Reading: A Nudge I n the Right Direction
Chapter 11: Positive Design
Reading: Easier on the Eye — Easier to Use?
Chapter 12: Strategy Practice
Unit 4 Face It
Chapter 13: What’s Behind an Attractive Face?
Reading: Facial Attraction
Chapter 14: Makeup: Painted Faces
Reading: Face Paint
Chapter 15: Facial Recognition: Do You Know Who I Am?
Reading: I Know That Face
Chapter 16: Strategy Practice
Unit 5 Technology
Chapter 17: Techno-Doping
Reading: Sports Technology: Is It Fair?
Chapter 18: Connected of Disconnected?
Reading: Will they Call Us “Generation Isolation”?
Chapter 19: Evolution v 2.0: Shared Humanity
Reading: Rise of the Machines
Chapter 20: Strategy Practice
Unit 6 Celebrity and Heroes
Chapter 21: What Makes a Hero?
Reading: Who’s a Hero?
Chapter 22: The Appeal of Comic Book Heroes
Reading: Japanese and American Comic Book Heroes
Chapter 23: What’s Your Favorite Brand of Celebrity?
Reading: Balloon Boy Brand Failure
Chapter 24: Strategy Practice
Unit 7 Environment
Chapter 25: Eco-Fashion
Reading: Fashion Victim or Environmental Victory?
Chapter 26: Hunting the Hunters
Reading: Pray for the Predators
Chapter 27: High-Tech Trash
Chapter 28: Strategy Practice
Index of Target Words